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2013/2 (No 149)

  • Pages : 208
  • ISBN : 9782707176523
  • DOI : 10.3917/her.149.0066
  • Publisher : La Découverte

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The 2012 presidential election promised to be tight. According to the polls, the candidates were neck and neck down to the wire and observers hesitated to make predictions. However, with 332 electoral votes and over 51% of the popular vote, Obama won the electoral map by a wide margin. Using a series of maps, this paper examines the factors and strategies that helped Obama win reelection. Results indicate that support from Democratic voters did not decline countrywide, and that in spite of widespread disillusionment, Obama still managed to mobilize and win over voters where he needed them. Results also indicate how dangerous it was for Romney to campaign on racial and women’s rights issues since his positions went against demographic trends. It remains to be seen if Obama’s victory will translate into a lasting electoral advantage for Democrats or was merely the achievement of a talented candidate.


  1. A Resounding Victory, Yet No Sense of Triumph
  2. Mitt Romney’s “Etch-a-Sketch”
  3. The Republican Party’s Cultural Wars
  4. Money Matters
  5. Conclusion

To cite this article

Frédérick Douzet, “ It's the geography, stupid ! Obama prend l'avantage sur la carte électorale ”, Hérodote 2/2013 (n° 149) , p. 66-89
URL : www.cairn.info/revue-herodote-2013-2-page-66.htm.
DOI : 10.3917/her.149.0066.

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